Most of the people who visit your website aren’t going to purchase during their first visit. With a stream of potential customers navigating through, how do you ensure you don’t lose them forever when they close your tab? That’s where Facebook pixels come in handy! …but before we go into detail, what exactly is a […]
How do Facebook pixels work? Read More »
We get it, you want to connect with your audience, but how can you achieve this as a brand through social media? Effective social media copy is a great way to connect with existing customers and gain further reach by adding personality to your brand and inviting consumers to share your content. We’ve decided to
How to Write Social Media Copy that Speaks to Your Audience Read More »
Get the most out of your Facebook ads by understanding the forms and functions of the different audiences! Facebook provides a multitude of features which can greatly improve the reach and effectiveness of your ads when applied well. One of these is the ‘audiences’ feature, and more specifically the 3 key audiences: custom, lookalike and core
Facebook Audiences Simplified Read More »
You strive to create the best experience for your customers, ensuring quality and finesse in your product and services, but still there remains a gap between your brand and your customers — why? With social media playing a crucial role in modern digital marketing, there are an abundance of ways to bridge this gap, and ensure brand
Making Connections & Building Brand Loyalty Read More »
Who really are you as a brand? Often there is a tendency to focus on the quality of the product or service being provided, but brand image is overlooked despite being arguably the most important element to draw in and retain customers. It is essential to produce authentic and emotive content for consumers to attach
